Featured in AdWeek: #TeamUnited helps #Olympians fly!
Directed by Martin Campbell of Saville Productions.
The full article (LINK HERE) includes the two anthem spots and a great behind the scenes look at how they came together.
Flight crew includes director Martin Campbell, composer Brian Tyler.
The Republic of Estonia will celebrate its centennial in 2018. The PSN Baltics Partner will mark this milestone with its production of a full-length epic drama entitled “Truth and Justice”.
Oscar-nominated Estonian director Tanel Toom has based his script adaptation on the Estonian literary classic of the same name written by A.H Tammsaare. The film will premiere across the homeland February 2019 at the end of Estonia’s 100th anniversary….
Middle-Earth: Shadow of War is (at least in theory) set in the same world as the rest of the Lord of the Rings saga. And with the new live action commercial, the game is getting a cinematic adaptation to match Peter Jackson’s iconic films of J.R.R. Tolkien’s novels.
…Live action trailers are increasingly becoming popular in the gaming industry, too — just last month we saw a big Destiny 2 trailer, and Bethesda has also released cinematic trailers for Dishonored 2, Fallout 4, and Skyrim. And while none of these commercials show actual gameplay footage by virtue of the fact that they are live action, the idea of showing what it feels like to be in the game seems to be becoming almost as important as the game itself.
The new commercial was directed by Neil Huxley, who previously worked on films like Watchmen and Avatar as an effects artist before transitioning to directing his own work. The shoot was a fairly large responsibility — Huxley is the first director to handle a live action Tolkien adaptation since Peter Jackson took the director’s chair for The Lord of the Rings and Hobbit trilogies. As Huxley tells it, a constant mantra of his on set was to make sure that the final result looked as good, if not better, than the existing live-action Lord of the Rings work.
Read the rest of the article HERE
Hasbro has made a back-to-school video with a difference for My Little Pony, and if you’re a parent, it’s a real tearjerker.
Exciting new addition to the Saville Productions roster!
“You can stand up for inclusion without being political.” – Brian Tolleson (BARK BARK) in today’s AdWeek
Major metro areas and brands—Orbitz, Hyatt, Airbnb, New York, San Francisco and more—are debuting a wave of travel-related campaigns that make a point of being diverse, hospitable and inclusive.
LINK TO ARTICLE by Saville Productions EP, Rupert Maconick
Instead of making short form films and buying likes, more brands should consider investing in sponsored entertainment that people will pay to watch, writes the producer of Werner Herzog’s “Lo and Behold.”
The New Hollywood panel at SXSW explores how branded entertainment is transforming the advertising and film world. Leading industry professionals offer advice for brands, agencies and film makers. And illustrate how sponsored entertainment is the future of branded content and the next step in the media landscape. Featuring: Martin Campbell, Director (Casino Royale, GoldenEye), Rupert Maconick – Founder/Executive Producer, Saville Productions, Tom Garzilli – Chief Marketing Officer, Brand USA, and Jody Raida – Director of Development, Mcgarrybowen.
Saville Productions tabletop director Clay Jeter (Chef’s Table) worked with Droga5 to tell the story of how Mark Israel, creator of foodie favorite The Ripple, used his Chase Rewards points to fund his small business.
The story behind New York’s The Ripple.